Achievement entity
The achievements feature, also known as the Gamification Engine, is an entity in Talon.One that defines a goal a customer must reach to unlock a reward. Use achievements to build retail gamification campaigns to reward customers for completing missions and challenges.
Add loyalty points via Braze
Let's set up Braze to give loyalty points to a customer when Talon.One receives a specific Braze event.
Add loyalty points via Shopify
In this tutorial, let's set up Shopify so that customers can earn loyalty points for completing their order and see their current loyalty balance in Shopify.
Available conditions
Talon.One offers the following conditions. Use them to create rules that match your specific use case.
Available effects in promotion rules
This page lists the available effects in promotion rules.
Award 1000 points for three purchases over $300 each
Let's create a gamification promotion rule that gives 1000 loyalty points to customers who spend over $300 three times. Their three qualifying spends need not be consecutive.
Award loyalty points after delivery
You can reward customers with loyalty points after their order is delivered by using advanced events and a connected session ID to reference the original purchase.
Award loyalty points for share a social media post
You can reward your customers with loyalty points for different actions, such as following your company profile on social media or sharing a blog post. We can use custom events to represent those actions.
Card-based loyalty programs
Card-based loyalty programs allow customers to collect and spend loyalty points on a loyalty card. Users can share their cards with their friends and family and use them directly in POS systems. This helps increase customer engagement by gamifying your loyalty programs.
Collect 1 point per dollar spent
Let's create a promotion rule that awards customers with one loyalty point per dollar they spend on accessories.
Create a point-based loyalty campaign
After you create a profile-based loyalty program, you can define rules to determine how your customers earn points and how they can spend them.
Create card-based loyalty programs
Reward customers with loyalty points linked to cards that they can use to collect and spend
Create coupon on loyalty tier upgrade
This tutorial describes how to trigger effects when a customer reaches a new loyalty tier.
Create loyalty cards
Create a batch of loyalty cards to allow your customers to collect and spend loyalty points on them.
Create loyalty notifications
You can create notifications for each of your loyalty programs.
Create profile-based loyalty programs
Reward customers with loyalty points linked to their customer profiles.
Display customer profiles
A customer profile contains data created and updated by the Campaign Manager as well as
Drive Black Friday sales with a limited-time spend challenge
Black Friday weekend is a prime opportunity for retail businesses to launch high-intensity, limited-time campaigns.
Export Talon.One data
You can export data from Talon.One to use it in other marketing tools, run reports or analyze it as part of your BI strategy in case your integration landscape includes an existing data warehouse.
Fetch a loyalty ledger in Bloomreach Engagement
In this tutorial, let's set up Bloomreach Engagement to
Fetch a loyalty ledger in Braze
Let's set up Braze to retrieve the loyalty ledger information of a customer from Talon.One.
Fetch a loyalty ledger in CleverTap
Let's set up CleverTap to retrieve the loyalty ledger information of a customer from Talon.One.
Fetch a loyalty ledger in Iterable
In this tutorial, let's set up Iterable to retrieve the loyalty ledger
Fetch loyalty points in Emarsys
Let's set up Emarsys to retrieve the loyalty balance of a customer from Talon.One.
Generate and redeem a referral code
Let's create a promotion rule that automatically creates a referral code when a customer registers.
Generic CEP integration
You can integrate with any customer engagement platform (CEP) using Talon.One's endpoints for third-party tools.
Giveaways
You can use giveaway pools to store codes or vouchers generated outside of Talon.One with which to reward your customers.
Import loyalty data
If you are replacing an existing loyalty system with Talon.One, you can import all loyalty points and loyalty cards from the old system into Talon.One.
Incentivize users to provide profile information
Customer profiles contain valuable zero-party data that can be used to personalize the brand experience for customers.
Increase customer engagement with an Advent calendar campaign
Many brands use Advent calendar campaigns to drive engagement and boost sales during the festive season.
Integrate with Shopify
Talon.One supports integrating with Shopify using a dedicated app.
Loyalty notifications
Loyalty notifications allow you to be informed of the status of the loyalty points and tiers of your loyalty program.
Loyalty programs
Loyalty programs allow you to reward customers for their purchases or other actions by adding points to their user profiles or to cards that they can share with other people.
Manage data for card-based loyalty programs
You can import and export loyalty card data, update card statuses, link cards to customer profiles, and manually add to or deduct points from loyalty cards.
Manage data for profile-based loyalty programs
You can manage the data of each profile-based loyalty program directly from the
Manage loyalty notifications
You can deactivate, edit, or delete a notification you created.
Manage loyalty programs
You can configure a loyalty program at any time to suit your requirements.
Profile-based loyalty programs
Profile-based loyalty programs allow your customers to collect and spend loyalty points.
Reward advocates with loyalty points
You can combine referrals and loyalty programs to increase customer engagement and gain new customers.
Reward customers for every Nth purchase
After you have created a loyalty program, you can define rules which allow you to use it as a counter. For example, you can use a loyalty program to count the number of purchases made by a customer.
Reward customers for repeat coffee purchases
Quick-service restaurants and coffee shops use stamp cards as a simple but effective way to encourage repeat purchases and boost revenue. With recurring on completion achievements,
Spend 1 point as 1 dollar
Let's create a promotion rule that allows customers to pay using the points they collected. One point should equal one dollar.
Stream loyalty tier updates to Adobe
In this tutorial, let's set up Talon.One to push loyalty tier changes to Adobe Experience Platform using the Talon.One Streaming Events source.
Talon.One overview
Talon.One is the most powerful incentives engine that unifies loyalty, promotions and
Travel & hospitality
Talon.One empowers travel and hospitality brands to build loyalty programs and targeted promotional campaigns.
Use effects
Use discount effects
Use loyalty tiers
Loyalty tiers allow you to create tiered loyalty campaigns for customers based on point thresholds they reach.
Use negative points
Profile-based loyalty programs can support a negative points balance. A customer's points
Use notifications with Braze
In this tutorial, let's set up Braze to receive loyalty notifications from Talon.One and use them to trigger an email campaign.
Use subledgers
A loyalty subledger is an individual loyalty points wallet within a loyalty program. You can create multiple subledgers for one loyalty program to control where your customers earn and redeem their loyalty points.