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Effects

Effects represent what you want your rules to achieve. The following types of effects are available:

Failure effects are also available for use in your rules. These special types of effects define what happens when one or more conditions in a promotion rule are not met. You can only add failure effects to conditions. You can set custom effects as failure effects, or can create a notification as a failure effect to trigger a message that can be displayed to the customer.

Effects can generate data that is stored inside Talon.One or data that you can send to other tools in your business, such as a generated coupon code to communicate to the customer.

note
  • You can add more than one effect to the same rule.
  • You can add only one failure effect per condition or group of conditions set to At least one.
  • You cannot add failure effects to coupon or referral conditions.

See the available effects in promotion rules and effects in strikethrough rules.