Managing campaigns
After creating a campaign, you can do the following with it:
- Create a campaign schedule.
- Create and manage budgets.
- Add custom attributes and set their value.
- In Settings > Coupon Codes, define the characteristics of the coupon codes automatically generated by an effect in your campaign rules. These settings can be overridden when creating the effect.
- In Settings > Referral Codes, define the characteristics of the referral codes automatically generated by an effect in your campaign rules. These settings can be overridden when creating the effect.
Activating a campaign
After you create at least one rule in a campaign, the campaign state changes from
To activate a campaign:
- In the State section of the campaign dashboard, click Activate Campaign.
- In the pop-up that appears, click Activate.
The campaign state changes to
Keep in mind that your Talon.One plan may contain a limit of the number of active campaigns. See your plan details.
If you do not have permission to activate a campaign, in the State section of the campaign dashboard, click Request Campaign Activation and select an admin from the list to notify via email.
If your campaign is not activated on time, you can click ... > Resend Activation Request to resend the request or select another admin to notify.
Testing a campaign
You can test your campaigns using a dedicated Application as a test environment Before you start testing, ensure you have:
- Built rules for the campaign.
- Activated the campaign.
To test a campaign:
-
Send Update customer session or Update customer profile requests to your Application with the
dry
parameter set totrue
.The request is executed, but changes do not persist. Learn more about dry requests.
-
Check if the returned effects are what you expected.
Learn more about Integration API effects.
When you are satisfied with the results, verify that your budget limits are in place, and launch your campaign.
Disabling a campaign
You can disable any
To disable a campaign:
- In the State section of the campaign dashboard, click Disable Campaign.
- In the pop-up that appears, click Disable.
The campaign state changes to
Disabling multiple campaigns
On the Campaigns page, when you filter for
To disable multiple expired campaigns:
- On the Campaigns page,
click the Expiredfilter.
- Select one or more filtered campaigns, and click Disable Expired Campaigns.
- In the pop-up that appears, click Disable Expired Campaigns.
Deleting a campaign
You can delete
- The campaign delete action cannot be undone.
- When you delete a campaign, any referral and coupon codes created in the campaign are also permanently deleted.
- After you delete a campaign, your customers can no longer use any coupon or referral codes they obtained through it.
To delete a campaign:
- In the State section of the campaign dashboard, click the three-dot icon.
- Click Delete Campaign.
- In the pop-up that appears, click Delete.
Deleting multiple campaigns
On the Campaigns page, when you filter for
To delete multiple disabled campaigns:
- On the Campaigns page,
click the Disabledfilter.
- Select one or more filtered campaigns, and click Delete Disabled Campaigns.
- In the pop-up that appears, click Delete Disabled Campaigns.
Archiving a campaign
You can archive a campaign if you are not using it but do not want to delete it permanently. The rules of
Only
To archive a campaign:
- In the State section of the campaign dashboard, click the three-dot icon.
- Click Archive Campaign.
- In the pop-up that appears, click Archive.
The campaign state changes to