Integrate with Talon.One
Integrating with Talon.One revolves around two main concepts: sending customer session updates and processing rule effects.
Integration landscape
Any integration uses at least the Integration API to send business data to the Campaign Manager's Rule Engine. The Rule Engine is where all promotion rules are processed.
The Rule Engine determines which rules should be applied based on the data it receives. For every rule whose conditions are met, the engine returns the rule effects to the integration layer. For example the coupon code is valid or apply a discount.
- Generic
- Ecommerce
- Financial services
- QSR & dining
- Travel & hospitality
The following video provides an overview on the main steps to integrate with Talon.One:
Topics covered in the video
- 1:21 Learn about the entities.
- 3:05 Create your attributes to map your data points into Talon.One.
- 3:34 Send customer session updates thanks to the Integration API and our SDKs.
- 5:40 Creating and testing a promotion rule.
To learn more about the Campaign Manager and the Rule Engine, see our Product docs.
Next steps
- Practical approach: See the quickstart guide, read the integration checklist, and follow the integration tutorial.
- Theoretical approach: Learn about the entities used in the Campaign Manager.