Giveaway entity
A giveaway allows you to offer an external reward to a customer.
For example, your giveaway strategy can consist in offering an Amazon gift card to customers that buy a specific item. Only admin users can create giveaways. The rewards defined in them can be accessed in any Application and campaign in your account via rule effects. These rewards are generally codes.
note
Keep in mind that giveaways are different than discounts. Giveaways do not modify the customer's order.